Before the Thanksgiving holiday, I stumbled upon a free audio download of Seth Godin’s new book called Tribes from one of my favorite blogs, Presentation Zen. For those of you who do not know, Seth is one of the pioneers of web marketing and someone we have been following for some time now. With that said, Tribes is a must-read. Or, if you prefer, a must-listen. I took Tribes to my I-Pod and listened to a good portion of it during my Thanksgiving flights and layovers and was honestly blown away with the value of the content.
In Tribes, Godin shares how smart innovators find or assemble a movement of like minded individuals and inspire these “tribes” with a new product, service or message, often via the Internet (consider, for example, the popularity of the Obama campaign, Facebook or Twitter). Tribes, Godin says, can be within or outside a corporation, and almost everyone can be a leader. And, since Namaste clients are the kind of innovators Godin refers to in Tribes, I know you will all give yourselves the gift of a day away from the office with this incredible audio book!
Get your free audio download here. You can also watch the presentation of tribes from a great site called Mixergy (Just know it’s not the highest quality recording but worth the watch).
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